I bought this for my sunburst Fender Telecaster since I wanted some kind of vintage look for it, and got it.
The strap seems like it's of great quality and it's soft and very comfortable. I haven't gigged with it, or rehearsed with it for hours in a row, but I can't see that it would feel uncomfortable.
All in all a nice looking and feeling strap and I will buy another one since I might get another Telecaster too.